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Powerful audio storytelling with guests who influence the business of sports

Powerful audio storytelling with guests who influence the business of sports

Audio
/
Tech

Objective

Overview

Align Oracle NetSuite with key executives and influencers as a full-funnel strategy from awareness to lead conversion.

Solution

Discussion Topics

Launched the FOS podcast network, where Oracle NetSuite received integration as presenting sponsor across newsletter, website and social distribution.

Top 65

On Apple Podcasts

30K

Monthly Listens

Top 65

On Apple Podcasts

30K

Monthly Listens

Top 65

On Apple Podcasts

30K

Monthly Listens

Nick Marquez

,

Manager of Emerging Athletes and Sports Creators

,

Meta

Program Elements

  • Three unique podcasts: The Leadoff/FOS Today, My Other Passion, The Newsroom (all available via YouTube, Google Podcast, Apple Podcast, Spotify)
  • Social promotion of episodes across LinkedIn, Twitter and Website
  • Organic newsletter integrations