Front Office Sports Advertising

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Elevating Ticketing Insights

Through Real-Time Data

Elevating Ticketing Insights

Through Real-Time Data

Branded Content

Fan Experience

Objective

Overview

To leverage TickPick’s real-time ticketing data to engage sports fans with insightful content, drive awareness, and enhance brand alignment during major sporting events.

Solution

Discussion Topics

Front Office Sports produced a 12-part Trend Report series powered by TickPick’s real-time ticketing data, featuring pricing insights, custom storytelling, and visual data. The campaign extended to exclusive sponsorship of the Big Ticket social franchise, integrating data into Instagram, TikTok, X, and newsletters, as well as display ad placements for consistent, cross-platform engagement.

27.7M+

Total Impressions

426K+

Total Engagements

84%

Above Benchmark for Newsletter CTR

27.7M+

Total Impressions

426K+

Total Engagements

27.7M+

Total Impressions

426K+

Total Engagements

84%

Above Benchmark for Newsletter CTR

—

Program Elements

Twelve (12) Trend Reports featuring real-time ticket pricing analysis and recurring sections (The Get In, High-Low)
Exclusive sponsorship of the Big Ticket social franchise across Instagram, TikTok, and X
Multi-platform amplification including LinkedIn, newsletters, and ROS display ads
Big Ticket newsletter extensions during off-weeks to maintain audience engagement

27.7M+

Total Impressions

426K+

Total Engagements

84%

Above Benchmark for Newsletter CTR

27.7M+

Total Impressions

426K+

Total Engagements

27.7M+

Total Impressions

426K+

Total Engagements

27.7M+

Total Impressions

426K+

Total Engagements

27.7M+

Total Impressions

426K+

Total Engagements

27.7M+

Total Impressions

426K+

Total Engagements

27.7M+

Total Impressions

426K+

Total Engagements

27.7M+

Total Impressions

426K+

Total Engagements

84%

Above Benchmark for Newsletter CTR

Objective

Overview

Solution

Discussion Topics

Program Elements

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